An idea you keep not starting
You can’t code, you don’t know who to ask, and it’s been sitting in your head for about a year now.
I help people build real things with AI. Sometimes that’s the app you’ve been carrying around in your head for a year. More often it’s the quiet fix for whatever eats your Sunday evenings. Usually we build it together, so you can keep going without me.
Free 30-minute video call · In person in Basel · No pitch at the end
You don’t need a plan, a budget, or the right vocabulary. If any of this sounds like you, we’ll have plenty to talk about.
You can’t code, you don’t know who to ask, and it’s been sitting in your head for about a year now.
The quoting, the scheduling, the same email for the fortieth time. You know it’s daft. You do it anyway.
Work keeps saying it. Nobody has shown you anything beyond typing into a chatbot and hoping.
You’ve got ChatGPT or Claude open most days and you suspect you’re getting about five percent out of it.
You don’t have to know which of these you need. Working that out is what the first call is for. But here’s the shape of it.
You drive. I navigate.
We build the real thing together, in working sessions. You make the decisions and do the parts only you can do. I handle the bits that would otherwise take you months to learn. At the end it runs, it’s in your name, and you understand it well enough to keep going. That last part is the whole point.
Start with a free 30 minutesYou just want the thing to exist.
Sometimes you don’t want to learn it, you want it done. Fair enough. I build it, hand it over, and show you how to run it. Websites and the admin automation live here too.
You want the skill, not the project.
One session or a few, one to one, on what AI can actually do in your work. You leave able to do it yourself. No project, no retainer, nothing to maintain.
Not sure which? Take the free 30 minutes and I’ll tell you. Sometimes the honest answer is none of them, and I’d rather say so.
The thing people tell me, over and over, is that I’m the first person who made AI make sense for them. Not the theory. What to actually do on Monday morning.
I started out building websites for small businesses around Basel, and I still do that. But the work that stuck was different: someone would mention an idea they’d been carrying around for years, we’d sit down for an afternoon, and by the end of it the thing existed.
That’s the part I like. Not the AI, which is just the tool. The moment someone realises the thing in their head is actually buildable, and that they can keep building it after I’ve gone.
I work in Basel in person and remotely everywhere else. Sessions are in English for now.
A mix of things built with people and things built for them. Every one of them began as someone saying “I’ve had this idea for ages but I wouldn’t know where to start.”
Crate digging, digitally. Pick a genre, a style, a year, listen, then skip or save. When something sticks, it tells you which shop near you has a copy on the shelf.
Turns the travel posts you save and forget into pins on one map. Nearby pins cluster into regions, and a region becomes a real trip with the stops in order. iPhone app and web.
Writes the pharmaceutical qualification paperwork nobody wants to write. IQ, OQ, PQ and the rest, generated from your own specs and audit-ready, instead of starting every one from a blank page.
Quoting, invoicing and the WhatsApp thread in one place for Swiss trade businesses. Fixed-price visual quotes in minutes instead of evenings, and a paper trail when the job changes.
Multilingual, fast, and wired into its own lead pipeline. Built the way I’d build with you, which is why you can click around the whole thing instead of looking at a screenshot.
A few others I can show you on a call. Yours doesn’t need to be clever. It needs to be yours.
Each example below is a real concept tailored to a specific trade. Tap one to feel the pace, layout, and CTA logic we'd bring to your business.
Live previews are available on request — we share private links during the conversation.
“We don't ask trade owners to learn web design. We bring the design, the words, the hosting and the discipline — and hand them a site they're proud to send to a customer.”
elev8labs · Basel
Fill the short form with your trade and current site (if any). Takes two minutes.
Within minutes, we send you exactly what we plan to include in the preview — based on what you told us and what we found about your business. You reply with anything missing or wrong.
We deliver a private preview link. No calls, no waiting rooms — just a real page built for your trade.
Content tweaks, your domain, your photos — we handle it. Usually live within a week.
Quotes are bespoke. After a quick scope call, your offer lists two lines: once for the build, once for ongoing care.
01
One-time project
02
Monthly care
We align trade, geography, and what should convert — then we quote.
Build & launch once; predictable monthly hosting, upkeep, priority support.
We frame value against your pipeline — missed calls beats vanity metrics.
Monthly is flexible by default; offboarding is spelled out — you keep content.
Qualified calls only need a small lift to cover care — we’ll run that math with your assumptions.
When life changes, we adjust or wind down the monthly piece without drama.
CHF, excl. VAT. Every line item is legible before you sign.
Drag to reveal what a few days of focused redesign work can do for an established trade business — without changing your craft, only how it shows up online.
Your website is the front door. In our lab layer behind it, we implement the modules that reduce admin drag and turn demand into booked work.
Calendar sync, automated reminders, and customer self-serve so your phone rings less for booking and more for work.
Branded PDF quotes that customers can sign on their phone. Send, track, and close — without printing or chasing.
Lightweight, clean invoicing — payment links, automatic reminders, recurring options, and a record you can trust.
Inquiry routing, response templates, and away messages — so leads get a reply even when you're on a ladder.
Auto-replies, missed-call texts, and follow-up reminders so no quote slips through the cracks.
Templates for quotes, summaries, photo captions, and admin replies — calibrated to your trade vocabulary.
We confirm within minutes, then deliver your tailored mockup within 48 hours. No call required — though we're happy to hop on one if you'd like.